Tuesday, January 20, 2015

Fiat refused to give up the right to the name Audi Q2 and Q4

Fiat refused to give up the right to the name Audi Q2 and Q4


First designations Q2 and Q4 are used Alfa Romeo brand to determine the mono- and all-wheel drive versions of their models, but now in the line of brand no car that requires this marking. First designations Q2 and Q4 are used Alfa Romeo brand to determine the mono- and all-wheel drive versions of their models, but now in the line of brand no car that requires this marking.


Owners brands Audi and Alfa Romeo are arguing over the rights to the model names Q2 and Q4, says the publication Car Magazine.


At present, the right to refer to Q2 and Q4 are owned concern Fiat Chrysler Automobiles, established in January 2014. Before they were used Alfa Romeo brand to determine mono (Q2) and four-wheel drive (Q4) versions of their models, but now in the line of brand no car that requires this marking.


In turn, the Audi notation Q2 and Q4 are needed to complete a full line of crossovers Q with a numerical index from 1 to 9. According to the publication, the Audi is no machines, which require the names Q2 and Q4, but it’s a matter of time – Audi intends to guide spend about 22 billion euros for the expansion of the model range of the brand in the coming years.


Fiat refused to give up the right to the name Audi Q2 and Q4


Reliable causes reluctance FCA sell the rights to the desired Audi model names are not announced. Western media speculated that the head of Fiat Chrysler Automobiles Sergio Marchionne has a principled position on the issue related to personal motives – the head of VW owns Audi Ferdinand Piech has repeatedly caused dissatisfaction Marchionne their statements about the upcoming purchase of the brand Alfa Romeo, Fiat which is put up for sale is not planned .



Fiat refused to give up the right to the name Audi Q2 and Q4

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