Bugatti store opens her fashion in London

The Bugatti store opens its doors offering customers the autumn-winter collection, featuring two clothing lines for men. On one side is the Ettore Bugatti Collection, which represents the elegance of the brand and on the other the Performance Luxury Collection, with more modern garments. Designated brand clients related to some special editions like the Bugatti Legends garments are also available. By the time the store focuses on clothes and accessories, but later also other designer products will be marketed.

Ferrari makes more money from their other activities not sell cars. These include merchandising; these products ranging from simple caps to expensive watches for fans of the brand can dress them down the street. Clearly, not everyone can afford a Ferrari, but we can give access to the whim of buying a sweatshirt or a shoe.

Bugatti store opens her fashion in London

To market all non-car manufacturers often resort to their own stores, you will find them in the best areas of large cities. Now in London we can also visit the new store Bugatti, which opens its doors for fans of the brand among the numbers 24 and 26 Brampton Road, but we will find products up to the Bugatti Veyron, with high prices when dealing with items Luxury.

To create a better atmosphere in the establishments, materials and designs closely related marks are used. So in the window we can find the horseshoe-shaped grille so typical of the brand. Inside each store area will be designed differently. The places where Ettore Bugatti Collection is exposed have dark wood floor in contrast to the walls upholstered in brown leather, while the Performance Luxury Collection is surrounded by white marble floor and walls gray leather. Wood, aluminum, glass and carbon fiber are materials that are present in the Bugatti Veyron, but also in these stores, just as present the design of the cars in the transferable.

This London is the first of the 30 stores that the brand plans to open over the world in the next five years. The next Bugatti store will open in Tokyo, Dubai and Doha, which will follow the Paris and Milan. In the US, Bugatti shops will not arrive until 2016. London was chosen as pioneer city as an important market for the Veyron and a city that has always been linked to fashion design and art.

Bugatti store opens her fashion in London