A few years ago it was very fashionable that Chinese manufacturers copied, at least on an aesthetic level, to European models. So cars emerged as the Shuanghuan SCEO an SUV in appearance very similar to BMW X5 but ominous quality. At the time BMW fought in court against this model, preventing commercialization in Europe. Now Land Rover which will bring to trial the Chinese Evoque, which is another model that Landwind X7 known me
This was confirmed by Ralf Speth, CEO of Land Rover, in an interview with Autocar. The reasons are clear and are none other than the similarities in design between the Landwind X7 and the Range Rover Evoque. The British will complain to the Chinese authorities what they consider intellectual property theft. The Landwind X7 has been presented at the Guangzhou Motor Show held these days.
Land Rover will take legal action against Landwind X7
Speth said they are very disappointing this kind of behavior by other manufacturers, as well actions should not exist and if they do, they must resort to various international regulations in this regard. For Land Rover model well poses a small threat since the existence of Landwind X7 may pose an image problem for the British firm, is betting big on local production, with the Evoque precisely.
Despite an aesthetic really suspicious resemblance, similarities between the Evoque and Landwind X7 are not going beyond appearance. Input the price difference is huge, with a base rate of more than 50,000 euros for the Range Rover Evoque compared to less than 18,000 euros of the Chinese model. The Landwind X7 is available only with a 2.0 Turbo petrol 190hp which can be associated with six-speed manual transmission or automatic eight.
Landwind is a brand created as a joint venture between Chinese manufacturers Changan and Jiangling. Most striking is that Changan is one of the most important manufacturers in the country with joint-ventures with brands like Ford, PSA and Suzuki.
Land Rover will take legal action against Landwind X7, Chinese Evoque
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