New application for smartphones from KIA GT RIDE won prestigious awards Red Dot “Best of the Best.”
In it, users create their own unique racing track, which overcomes at KIA pro_cee’d GT. Racing game for smartphones from KIA, which you can download, for Apple, and for Android, impressed the jury of one of the most prestigious design competitions Red Dot Design Award. Appendix KІA GT RIDE noted award in the category «Communication Design».
Mobile application KІA GT RIDE received an award for design
New application KІA GT RIDE allows users to create their own unique racing track just moving the smartphone in the air, thanks to motion sensors, “drawing” sketch line. Users can then ride on the track at the pro_cee’d GT and note the time. Divide the game and you can track with your friends on Facebook, as well as to share with them the impressive result of the passage of the track.
Worked on the game of LA RED and Artificial Rome along with Kia Motors Europe. High quality graphics shows the smoothness of asphalt pavement road and rapid pro_cee’d GT on a background cloudy sky.
In 2013, the car KІA pro_cee’d was also awarded the Red Dot “Best of the Best” in the category «Product Design». In the new application clearly marked and reproduced the main advantages of cars, such as his athletic, muscular and attention to detail.
Arthur Martin, vice president of marketing for Kia Motors Europe, commented: “As the first sports cars KIA cee’d GT and pro_cee’d GT required a special approach in order to stand out among the other models, so the game KІA GT RIDE perfectly fit to implement the task. Design – this is without a doubt KIA forte, and while our cars receive public recognition for their style and functionality, this game is a symbol of creativity at all other levels. We are proud of this exceptional design of the game, which is highly valued by independent experts Red Dot.
After combining the Apple App Store and Google Play Store in December 2013, a racing game from KIA interested in more than 160 000 users.
Mobile application KІA GT RIDE received an award for design
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